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Hispanicize 2018 has ended
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Tuesday, April 17 • 5:15pm - 5:45pm
Rosetta Stone: Digital Strategies That Work in Hispanic Marketing

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Rosetta Stone has mastered the power of digital, SEO and social to drive downloads and subscriptions.  In this session we'll learn how the leading digital language software has translated audience and insights to achieve 54% growth in digital revenue from multicultural audiences with an overall 3.4% return on investment.

Speakers
avatar for César Taveras

César Taveras

Online Marketing Manager - U.S. Hispanic Market, Rosetta Stone
Cesar  Taveras is a digital marketing professional with experience in developing and implementing multicultural online campaigns including search, social media, display, affiliate and email marketing efforts for Rosetta Stone.His latest achievements include a 54% growth in digital... Read More →


Tuesday April 17, 2018 5:15pm - 5:45pm EDT
19th Floor