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Wednesday, April 18 • 1:15pm - 2:15pm
Make Success Measurable: Understanding Your Audience

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Success in digital media is more than just clicks and page views. Chartbeat and ESPN show you the tools to help you understand reader engagement resulting in success across platforms and devices.
Moderators
avatar for Hugo Balta

Hugo Balta

Senior Director of Hispanic Initiatives, ESPN
Hugo Balta is the Senior Director of Hispanic Initiatives at ESPN.Hugo’s work focuses on identifying opportunities for ESPN teams to collaborate in the development and production of content relevant to U.S. Hispanics in English and Spanish across all platforms and networks.Hugo... Read More →

Speakers
avatar for Jill Nicholson

Jill Nicholson

Director of Customer Education, Chartbeat
Jill Nicholson is the Director of Customer Education at Chartbeat, a content intelligence platform for publishers. She trains journalists around the world on turning metrics into action. Before that, she was a long-time Chartbeat user -- curating a local news site in Westchester... Read More →
avatar for Nicole Pelaez-Dandrea

Nicole Pelaez-Dandrea

Sr. Deputy Editor, Newsroom and Integration, ESPN
avatar for Vladimir Tejeda

Vladimir Tejeda

Content Integration Manager, Digital Strategy, ESPN Deportes Digital
Vladimir J. Tejeda has been Content Integration Manager, Digital Strategy for ESPN, Inc. since 2016. In this role, Tejeda leads media planning and sales sponsorships for the ESPN Deportes social media and digital platforms. He is tasked with growing the ESPN Deportes digital audience... Read More →

Wednesday April 18, 2018 1:15pm - 2:15pm
Plaza 4/5 (5th Floor) JW Marriott Marquis Miami
  Journalism

Attendees (20)