Andy Checo is Associate Vice President at Havas Formulatin. With 16 years’ experience in managing marketing & public relations programs targeted at engaging US Hispanic audiences, Andy has represented some of today’s largest brands and corporate entities, including TurboTax, The Home Depot, Heineken, Sprint, Delta Air Lines, JCPenney, Diageo and Pfizer. Andy is past-president of the Hispanic Public Relations Association and serves as chair of the organizations’ National BRAVO! Awards. He previously served as a panelist at Hispanicize in 2011.