I’m originally from Caracas, Venezuela.

Since I was a little girl I was attracted to the entertainment world, so at the age of 17 while I was studying Mass Comunication, I was lucky enough to start working in what I love the most: my passion “TV AND RADIO”.

I got my degree in Public Relations and Advertising and continued to work myself up to the top of my career.

Then, when I was well known in the world of “SHOW BIZ” in my country, with a very successful TV SHOW, 2 RADIO SHOWS and the SPOKESPERSON FOR BIG BRANDS, I decided to move to Miami. However, like most immigrants it was back to square one. I started to work in some TV Shows for Univision, and after a few years I decided to be my own EXECUTIVE PRODUCER, and that’s how Familia Perfecta by La Blum (the Blog and Youtube) was born and I also started my journey as an Influencer. Now I feel very proud to say that I’m not only growing as a Digital Content Creator, I also need to add the tittle of ENTREPRENEUR to my Resume because I launched my own Clothing Line last October: By La Blum.